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TravelMole Web Awards 2010
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Location: London |
 | Description: | Canada House in London hosted the TravelMole Web Awards 2010. | | Event: |
TravelMole Web Awards 2010 |
| Event Date: | 17 June, 2010 |
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Travelport CEO, Jeff Clarke, speaks with the Mole in China
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Location: beijing |
| Description: | Jeff Clarke, Travelport CEO and President and TravelMole Managing Director, Graham McKenzie meet up in Beijing at the World Travel & Tourism Council Summit. | | Event: |
WTTC |
| Event Date: | 10 June, 2009 | | Appearance By: |
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The Billboard Effect
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Location: London |
 | Description: | Chris Anderson, Assistant Professor at Cornell University shares the results of a research study “The Billboard Effect” conducted in partnership with JHM Hotels and Expedia. In the study, four properties were cycled on and off Expedia over a period of three months.
Here’s what you will learn in this episode:
- Hotel placement on Expedia results in a 20% increase in bookings on other channels
- Reservations made on other channels (call center, brand.com, other sites) offset reservations made on OTAs
- Rates attained while being listed on Expedia were about 2-3% higher
The bottom line: Hoteliers need to think of OTAs as marketing vehicles versus reservation engines. | | Event Date: | 11 January, 2010 | | Appearance By: |
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Professor Geoffrey Lipman in conversation with Valere Tjolle
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Location: London |
| Description: | Professor Geoffrey Lipman, Assistant Secretary-General and Chief Spokesperson for the UNWTO talks to Valere Tjolle abouta changing point in his career, the Green Economy, Smart Tourism, Thought leadership, post Copenhagen climate, public affairs, China and the Green Economy | | Event: |
wtm |
| Event Date: | 11 November, 2009 | | Appearance By: |
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